Overview – Intranet
An intranet is an access-restricted website or portal used internally in an organisation. Intranets function as repositories of essential facts and data that employees can retrieve to meet their specific job-related and business-related information needs. Intranets typically include the following types of content: News, Reference material, How-to guides, Forms and templates, Reports and archives, Performance measures, Employee directory, Micro-sites, e.g. Leaders’ website with relevant resources and increasingly: blogs, wikis and social media.
This tactic is useful for:
✓ Providing a centralised portal for information and news
✓ Building connections between employees.
✓ Fostering knowledge-sharing and collaboration.
✓ Reducing duplication of effort.
✓ Facilitating employee feedback and conducting surveys.
✓ Enabling e-learning and employee self-service.
Things to consider:
⇒ Determine the intranet’s strategic purpose in meeting the organisation’s goals. Work with key stakeholders to identify requirements for business processes, knowledge sharing, information retrieval, data verification and collaboration.
⇒ Establish technology and resource requirements.
⇒ Organise the site efficiently and effectively for easy navigation from employees’ points of view.
⇒ Determine processes for managing content volume and quality, and for measuring the intranet’s effectiveness and value.
⇒ Ensure intranet copy is concise and objective.
⇒ Promote new information and tools available on the intranet using other communication tactics.
⇒ Keep content regularly updated through ongoing review.
⇒ Provide short, lunch-time training seminars on navigation skills to promote more efficient intranet use.